The Koreans have an important commercial objective in the old continent. In the coming years, the product offer will grow with unpublished models. Hyundai is developing a cheap electric for Europe.
In just a few years, Korean brands have gone from having low-cost cars to offering some of the best-selling models on the market. The change of approach has been radical, but those from Seoul are not planted there. Official comments indicate that Hyundai is already developing a cheap electric for the European market. A model of access to the range that allows the old continent to further exploit the electrified route. It would be the natural substitute for the current Hyundai i10, which only offers thermal versions.
Hyundai’s Ioniq family is already one of the best known in the electric market. The Hyundai Ioniq 5 has managed to raise the category of a division that has been working in the field for years. Over the next few years, we will see the launch of more models. The Hyundai Ioniq 6 jumped onto the scene a few weeks ago, while the Hyundai Ioniq 7 will still be a few years away. Until now, no one had spoken about an access model, a possible economical Hyundai Ioniq that will be the natural replacement for the current i10.
The confirmation has come from the Marketing Director of Hyundai Europe, Andreas-Christoph Hofmann. The manager has commented that the European division is already working on a small affordable electric car that will flood the market in the coming years. The exact date of its release is unknown, as Hofmann himself has stated that it will take some time for him to develop a production-ready version. At least we know that such a model will come, and it will not be the only one.
Many other brands have seen in the smaller segment of the market an excellent way of doing business for the next few years. The Volkswagen Group has ambitious plans in this regard. SEAT, Skoda, and Volkswagen are already working on the development of electric vehicles for access to each respective range. The first information indicates that the size will be around 4 meters long and that they will have a state-of-the-art battery pack that will allow them to offer autonomy of over 300 kilometers, more than enough for urban coming and going.
With these same bases, the possible electric successor to the Hyundai i10 would show similar data. A size of approximately between 3.8 and 4 meters long with a capacity for four passengers and a small rear trunk. An ideal car to move around the city, easy to park, and with electric mobility as a standard to skip the increasingly common restricted access areas for electric vehicles. Arrival date? Plans may see a delay to 2025 or even longer.
One of the main axes on which the entire project revolves is the sale price. Hyundai knows that to be successful it needs a reasonable cost. The goal, as Hofmann himself has recognized, is 20,000 euros. All the brands bet on that as the reasonable limit of sale for the models of access to the European market. Hyundai is developing it, particularly for Europe, although it is part of the company’s international launch strategy.